General Shale Renews as a Gold

The Mason Contractors Association of America (MCAA) is happy to announce that General Shale will be renewing its Gold partnership in the 2026 Masonry Alliance Program. General Shale's unwavering support plays a very important role in the industry, and we are excited for another successful year together!

General Shale's mission is to remain the preferred solutions provider of building materials in North America, thanks to the enduring quality, energy efficiency, and natural beauty their products offer. Driven by modern and future-oriented innovation, General Shale employees set the standard through a shared commitment to safety, environmental responsibility, and a strong focus on creating the ultimate customer experience.

The Masonry Alliance Program has a permanent cap of 70 companies, and all renewals of current Partners will be finalized by the end of October. Starting November 3rd, all remaining spots will be made available to the industry.
3 Promise Labor Services Renews Gold Partnership in 2026
October 2025

PROSOCO Continues As A Cornerstone in 2026
October 2025

The Mason Contractors Association of America (MCAA) is excited to announce that PROSOCO will continue its prestigious Cornerstone partnership in the 2026 Masonry Alliance Program.

How Does Voting MASONRY STRONG Generate $119 Million For The Industry?
October 2025

Let's get straight to the point. Your vote in the Truist Foundation Inspire Awards is not a pat on the back. It is a business decision that will inject $119 million into the masonry industry. Help us show the country what MASONRY STRONG truly means. That

Bonding with Masonry: 2025 Q3
October 2025

This issue’s questions come from an Engineer and an Architect. What questions do you have? Send them to info@masonrymagazine.com, attention Technical Talk. Q. An Engineer asked when the reinforcement for the masonry diaphragm chords must be continuous th